The HSUS presents a new organic vegetarian dog food, called Humane Choice. They do note that the sources for vitamin A, D, and B12 may come from animal-based sources . This food will be available at Petco and Whole Foods. The Humane Society will receive 6% of the wholesale price for every bag sold.
The food is corn and wheat free, contains no genetically modified ingredients, and is USDA certified organic. The site notes that no animals were harmed in the making of the food, and feeding trials were conducted in dogs' own homes, with their guardians' and veterinarians' supervision.
Even if you don't feed kibble, it's always nice to see new vegetarian products for dogs. The idea of veggie dogs has become less controversial and more accepted in recent years, and hopefully this trend will continue.
ETA: Please consider emailing the company at firstname.lastname@example.org and asking them to consider switching to 100% vegan ingredients. There are 100% vegan dog kibbles out there, so the ingredients are available. Don't forget to thank them for making a humane dog food!